Typical Day?
What does a medical sales rep actually do? Here’s a breakdown of what a typical day looks like in this high-impact career.
What is the function of a Medical Sales Rep?
A medical sales representative’s purpose is to promote and sell medical products, equipment, and services to healthcare facilities and professionals, acting as a liaison between manufacturers and healthcare providers.
Selling and Promoting
Medical sales reps are responsible for selling medical devices, equipment, and pharmaceuticals to hospitals, clinics, doctors' offices, and other healthcare facilities.
Educating Healthcare Professionals
They educate doctors, nurses, pharmacists, and other healthcare professionals about the features, benefits, and applications of the products they sell.
Building Relationships
They build and maintain relationships with key decision-makers within healthcare facilities to foster long-term partnerships.
Providing Support
They provide ongoing support and training to healthcare providers on how to use the products they sell.
Market Research and Lead Generation
They stay informed about market trends, competitor activity, and the specific needs of healthcare facilities in their territory, identifying potential customers and generating qualified leads.
Sales Negotiation and Closing Deals
They use effective communication and negotiation skills to secure product adoption.
Ensuring Product Availability
They ensure that the right products are available for surgeons and other healthcare professionals during procedures.
Inventory Management
They may be responsible for managing inventory of their products.
Compliance
They must be aware of and adhere to regulations and guidelines related to medical product sales.
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